Your professional business platform in the Middle East



With a 37% increase in visitor numbers at the 2013 edition, SIAL Middle East has cemented its position as the genuine business class event for the food and beverage industry in the region. SIAL Middle East 2013 attracted more than 17000 attendees over 3 days to meet more than 700 exhibitors from 52 countries.

Growing at an average of 20% in exhibit space and 30% increase in visitors each year, SIAL Middle East is now recognized as a must attend event.

"SIAL Middle East is very interesting. We have had great success so far and we have met a lot of serious businessmen and buyers who are very interested in our products. We are glad to present our products in front of lots of people and we had a lot of visitors from different countries. At the same time we have visited a lot of other stands which we were interested to visit in their home countries but meeting them here saves us a lot of effort. We believe SIAL Middle East is a very important event and have decided to double our stand size for 2014" - Mohamed Ahmed Al Shehhi, CEO, M.A.N Investments

Download the 2013 Post Show Report

The International Exhibition
More than 1,000 companies will be looking for buyers at SIAL Middle East 2014 including national pavilions from more than 25 countries

La Cuisine by SIAL
Organised by the Emirates Culinary Guild of Abu Dhabi, La Cuisine by SIAL is now a favourite meeting point for foodservice professionals. The event in 2013 saw more than 650 professional chefs compete across a variety of disciplines in three days of heated competition.

SIAL Innovation Area
Find the world's most innovative products first at SIAL Middle East. Through an independent voting process led by XTC World Innovation, SIAL Middle East will present winning products in an interactive display area on the exhibition floor - an unbeatable platform to launch and promote new products. See the SIAL Innovation page for more details

SIAL Purchasers Club
SIAL Middle East 2013 hosted 508 pre-qualified F&B buyers from 39 countries whose sole purpose was to source new products and meet with exhibitors. The SIAL Purchasers Club will continue to grow in 2014, with over 300 buyers having already applied to join the programme.

Conferences
New industry conferences will become a platform for interactive discussions and industry expertise. Key themes of 2014 will be featured in these food sector tailored gatherings. To become a speaker, contact Tanya Sydorenko

Abu Dhabi Food Control AuthorityAbu Dhabi Food Control Authority

The Abu Dhabi Food Control Authority is a strategic partner of SIAL Middle East.

Vision
An internationally recognized food and agriculture organization that contributes to the well-being of the community.

Mission
To develop a sustainable agriculture and food sector that ensures the delivery of safe food to the public and protects the health of animals and plants while promoting sound environmental and food practices through cohesive and effective policies and regulations, quality standards, research and awareness.

About
As per a decree issued by His Highness Sheikh Khalifa Bin Zayed Al Nahyan, President of the UAE and Ruler of Abu Dhabi, and Law No.2 of March 2005, ADFCA was established with a view to ensure food safety, guarantee the quality of food for human consumption and to conduct the necessary research and studies on safe food.

In April 2007 and as per Law No. 5 pertaining to the amendment of the original law, the Authority was empowered to issue rules, regulations and standards to streamline food items sold or offered for human consumption.

ADFCA consists of the following sectors:Corporate Services, Food Safety and Livestock Health, Strategic Planning and Performance Administration, Policies and Systems, Development, Agricultural Affairs, Veterinary Hospitals and Clinics.

The foundational vision in establishing ADFCA was the restructuring of the food regulatory system in line with international best practices followed in the field of food safety. Enhancing the quality of life for the people and contributing to the general well-being of society was among the principal goals behind the setting up of the Authority, even while ensuring a fine balance between consumer protection and commercial dynamism.

SIAL Middle East provides a comprehensive platform where food professionals, companies and authorities can come together and set appropriate directions for the region’s burgeoning food sector and familiarize with diverse global experiences in the food industry.” Rashed Al Shariqi, Director General of Abu Dhabi Food Control Authority.

SIAL Middle East

SIAL Middle East is the regional affiliate of Comexposium, one of the leading organizer of trade fairs and shows in the world. Comexposium organizes 113 events across 17 industry sectors.

Every year, the group attracts :

 36,000 exhibitors including 1/3 international.

 3,3 million visitors including 330 000 foreign visitors.

Customer satisfaction, innovation, growth and eco-responsible commitment are strong commitments COMEXPOSIUM products. Each event is a market leader, promotes growth, and decrypts the sector ahead of the trend. Our strength is to know how create surprise continuously, during BtoC as well as BtoB events. Our events continually evolve and become diversify to be in each edition, places of discovery, exchanges, networks and unmissable and unique business.

Visit en.comexposium.com for more information

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