Why Visit?

Visiting SIAL Middle East

SIAL Middle East provides you with the perfect platform for sourcing food, beverage and hospitality products and services in a trade-friendly business-class environment. You will get an opportunity to meet exhibitors in a relaxed setting to discuss your procurement requirements in detail. At the 2020 edition of SIAL Middle East, expect to witness:

1,143+ EXHIBITORS & BRANDS FROM MORE THAN 50 COUNTRIES
550+  INTERNATIONAL AND LOCAL HOSTED BUYERS
23,000+ ATTENDEES OVER 3 DAYS EXHIBITION

Entry to SIAL Middle East is free-of-charge and open to industry professionals from the food, drink, hospitality and catering sectors.

Entry policy: SIAL Middle East is strictly a trade-only exhibition. The general public and persons under the age of 18 years will not be permitted entry.

Show Timings

8th – 9th September – 11 am – 7 pm
10th September – 11 am -6 pm

At SIAL Middle East 2020:

  • Buy products and find new suppliers. See, touch and try products from 1,000+ food, beverage and equipment companies from over 40 countries
  • Visit 30+ national pavilions covering five continents
  • Be part of an AUTHENTIC business-class event. Meet leading food, beverage and hospitality companies from all over the world in a peaceful trade business environment
  • Meet first-time exhibitors in the region – 65% of the products at the event will be new to the region, making your visit worthwhile
  • Discover innovative products – see food innovations from around the world at SIAL Innovation
  • See the region’s top chefs in action at La Cuisine
  • Source hundreds of varieties of date palm fruit at the co-located Abu Dhabi Date Palm Exhibition
  • Witness top baristas in action at the UAE National Coffee Championships
  • Get a copy of the Official Show Guide, listing the products being displayed by every exhibitor

 

WHO IS SIAL MIDDLE EAST FOR?

Attendee job functions

  • Chairman/CEO/Managing Director/Store Manager
  • Executive Chef/Chef
  • Foodservice/F&B/Catering Manager
  • Marketing/Category Manager
  • Production/R&D/Quality Manager
  • Purchasing Manager/Buyer
  • Sales Manager.

Attendee company activities

Retail and trade

  • Central purchasing group
  • Distributor/agent
  • Duty-free
  • Gourmet food store
  • Grocery or convenience store
  • Import-export/trade
  • Retailer
  • Supermarket, hypermarket
  • Wholesaler.
Catering and foodservice

  • Caterer, reception-planner
  • Distribution/wholesale for catering and foodservice
  • Hotel
  • Institutional/contract catering and foodservice
  • Restaurant and café.
Food manufacturer or processor

  • Food manufacturer
  • Food processing/packaging.
Service provider

  • Agency/consultancy
  • Education/teaching
  • Government/trade association
  • Laboratory/research
  • Media

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Results from the 2019 Visitor Survey

  • 95% of visitors were satisfied with their visit
  • 94% of visitors agrees that SIAL ME is important to their business

 

REGISTER YOUR VISIT NOW